I recently came down with a stomach bug and it really threw my schedule out the window. I’m feeling fine now but my momentum is certainly suffering after a few days of laying on the couch and binge watching television shows while slipping in and out of sleep. My blogging momentum is completely gone!
I’ve found over the years that many bloggers completely abandon all plans they had for their blog, leaving behind all their hard work, if something sets them off their path. Have a tough week, fall ill, or just step away from blogging for a while and it can feel like a monumental task to get started again.
Let go of Blog Failure
What’s the real reason behind our momentum loss? In part, it’s laziness. An object that is at rest will stay at rest, right?
But to a larger extent, it’s because we’re afraid to get started again. We’re afraid that our blogs are the wrong thing to be doing. We’re afraid that our time will be wasted (and being lazy feels so good to our brains). We’re afraid that no one will care about our writing and hard work.
Getting started again means letting go of these fears of blog failure.
Momentum comes from an intentional ignorance of failure.
[Tweet “Momentum comes from an intentional ignorance of failure. “]
What are you afraid of?
- You have a blog audience and have plans to grow it. Let go of your fear of drowning in radio silence.
- You enjoy blogging and know it brings worthwhile benefits to your life. Let go of your fear that you could spend your time doing something better.
- You feel better when you do something you can be proud of. Let go of the fear of wasted time as painful.
When you can analyze these fears and decide to move forward anyway, you’re on the right track.
Get Your Life in Order
Distractions abound. If only you had more time in the day. You might find that you’re thinking:
- I should really start being more healthy and dedicate my time to working out or something.
- My house is a mess! I need to get it cleaned up or do something about it.
- I’ve been meaning to do something about that one thing. I should do that now.
All of those somethings can really add up when you’ve lost your focus and momentum. When you get off track, you might feel like you’re buried underneath a tower of tasks and that blogging is really the last thing you should be doing.
Sometimes we need to do those distracting somethings before getting back to our bigger plans.
Sometimes giving into distractions is okay.
[Tweet “Sometimes giving into distractions is okay.”]
When it’s okay to give into distractions:
- When you really can’t do anything else because you need to take care of the distraction for your sanity or your health
- When the distraction is something deeply important and meaningful to you
- When you can dedicate sincere time and effort to putting an end to a distraction (instead of an endless distraction)
Blogging can wait. You will lose readership if you wait too long to come back. But some things in life are far more important than analytics numbers.
Choose wisely about how to spend your time and think about the distractions you create. Are they worth spending your time on them? Will they bring you benefits or are they wasting your time and zapping your attempts to build back momentum?
Make a Blog Momentum Plan (and Stick to It)
Easing back into a routine can be the hardest part of building back momentum. Sit down with a piece of paper and write down your goals.
Are those goals still worthwhile to you?
One big problem when we lose momentum is that what we once thought mattered no longer does. We float directionless with our blog ideas and plans because we’re not sure we even want to execute them anymore.
What do you want to do with your blog?
Once you answer that question, make a plan to achieve it. Break your blog plan into small steps you need to take and schedule them out. Put them on your calendar, add reminder alerts to your phone, and just sit down and do it.
At first, it will feel awful. Being lazy feels easy. It feels good.
Doing something you care about feels better than being lazy.
[Tweet “Doing something you care about feels better than being lazy.”]
Make sure you care about what you’re working towards and you’ll be able to conquer your blogging rut better than if you force yourself to spend time on something you feel isn’t right.
Even if you do care about what you’re doing, getting out of a blogging rut isn’t easy. You’ll be challenged to keep at it by your mind because laziness feels great.
Stick with it. Don’t give up. It feels so much better when you’ve accomplished what you set out to do than laying on the couch, thinking about the things you want and need to do.